#WeAllLiveInAPokemonWorld

#WeAllLiveInAPokemonWorld is a campaign for the mobile gaming app Pokemon GO. The objective of the campaign is to rekindle the fleeting interest of the main player base. The mobile gaming industry is growing, and with that so should the players for the most popular augmented reality game in history. The Big Idea is to bring Pokemon to life in populated areas of London as well as digitally, making sure the campaign and its promotional rewards are accessible online as well. The concept of online-live events is introduced as the brand lost a public appeal in the past for being ignorant of the pandemic. The campaign and event will be based in London’s Hyde Park, there’s a chance of catching the UK’s favourite celebrities like David Beckham and Jamie Oliver.

Creator

Indraveer Singh is a 3rd-year student having previously studied law in India, has added the skills gained by the PR and Advertising course in the hope it will help him manage the commercial aspect of his family business’s commercial wing. He has had experience in teaching beginner English to underprivileged children for a year and has practised martial arts in order to hone discipline and teamwork skills. He hopes to one day start his own media firm to help businesses get their desired reach.

Contact

Email: indraveer95@gmail.com