"Reborn your Nike" is a large-scale offline promotion involving pop-up stores in China's top tier cities (Shanghai, Beijing, Hangzhou,...

VTRON is all about “getting your charge in minutes”. The lack of charging stations around London is currently a big issue. The government...

#StitchingLondon is a series of events initiated by Chinese clothing brand HeavenGaia to promote the traditional Chinese art of...

#WeAllLiveInAPokemonWorld is a campaign for the mobile gaming app Pokemon GO. The objective of the campaign is to rekindle the fleeting...

The campaign is to expand Mercedes-Benz’s electric car market share in China. The big idea is to increase the attention and market share...

“I am Fan First” is a campaign made to promote the Fan First feature on Spotify. Music fans often miss out on getting tickets to see...

#New future of the New Oriental is a new project planned by New Oriental Education Organization 2022. In response to the Chinese...

The campaign ‘Embrace the World’ is designed for Airbnb - an online platform for travel lodgings and vacation rentals. The campaign aims...

The campaign Batteryfy by Apple aims to improve poor battery life which is one of the main sources of frustration with smartphones. The...